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\u4e2a\u6708\u7684\u5173\u952e\u7ecf\u9a8c\uff0c\u5e76\u79ef\u6781\u8c03\u6574\u6211\u4eec\u7684\u73b0\u573a\u64cd\u4f5c\u968f\u65f6\u901a\u77e5\u6211\u4eec\u7684\u6d41\u7a0b\uff0c\u56e0\u4e3a\u6211\u4eec\u4e3a\u6fc0\u589e\u7684 COVID-19 \u53d8\u4f53\u53ef\u80fd\u5e26\u6765\u7684\u5f71\u54cd\u505a\u51c6\u5907\uff0c\u540c\u65f6\u8fd8\u52aa\u529b\u786e\u4fdd\u6211\u4eec\u7684\u5c0f\u7ec4\u623f\u5c4b\u548c\u4eba\u6c11\u7684\u5065\u5eb7\u548c\u5b89\u5168\u3002\u201d\u25cf \u5c3c\u5c14\u68ee\u8868\u793a\uff0c\u6b63\u5728\u6682\u505c\u4e13\u6ce8\u4e8e\u5ba1\u8ba1\u8fc7\u7a0b\u2014\u2014\u4f46\u8868\u793a\u5b83\u201c\u5bf9\u5b8c\u6574\u6027\u5145\u6ee1\u4fe1\u5fc3 [its] \u6570\u636e\u548c\u6d4b\u91cf\u3002\u201d \u8be5\u516c\u53f8\u8868\u793a\uff0c\u5176\u5ba1\u8ba1\u4e0d\u4f1a\u5e72\u6270\u5176\u5176\u4ed6\u5de5\u4f5c\uff0c\u5305\u62ec\u4f7f\u7528\u5927\u6570\u636e\u6e90\u4f18\u5316\u5176\u56fd\u5bb6\u7535\u89c6\u670d\u52a1\u4ee5\u53ca\u5f00\u53d1\u5176\u65b0\u7684 Nielsen One 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\u5a92\u4f53\u7684\u590d\u6742\u73af\u5883\u4e2d\u7684\u5f52\u56e0\u7b49\u6307\u6807\u3002  VAB \u7684 Cunningham \u5efa\u8bae\u5c06\u57fa\u4e8e\u9762\u677f\u7684\u65b9\u6cd5\u4e0e\u66f4\u7cbe\u7ec6\u7684\u57fa\u4e8e\u4eba\u53e3\u666e\u67e5\u7684\u62a5\u544a\u76f8\u7ed3\u5408\u3002 \u4ed6\u4e4b\u524d\u544a\u8bc9 The Drum\uff0c\u201c\u8fd9\u4e3b\u8981\u662f\u5173\u4e8e\u4f7f\u7528\u6570\u5343\u4eba\u7684\u9762\u677f\u6765\u83b7\u53d6\u6a21\u578b\u548c\u9879\u76ee\u5e76\u89e3\u91ca\u6570\u767e\u4e07\u4eba\u7684\u884c\u4e3a\u7684\u524d\u6240\u672a\u6709\u7684\u80c1\u8feb\u7a0b\u5ea6\u2014\u2014\u800c\u4e0d\u662f\u4f7f\u7528\u6570\u767e\u4e07\u4eba\u7684\u4eba\u53e3\u666e\u67e5\u9762\u677f\u6765\u8ba1\u7b97\u6570\u767e\u4e07\u4eba\u7684\u884c\u4e3a\u3002 .\u201d\u25cf \u9488\u5bf9\u5f53\u524d\u7535\u89c6\u548c\u4f18\u8d28\u89c6\u9891\u6d4b\u91cf\u5c40\u9650\u6027\u7684\u53e6\u4e00\u4e2a\u63d0\u8bae\u89e3\u51b3\u65b9\u6848\u6d89\u53ca\u5229\u7528\u5b9e\u65f6\u5de5\u5177\u5728\u4e2a\u4eba\u5c42\u9762\u4e0a\u51c6\u786e\u8861\u91cf\u7528\u6237\u884c\u4e3a\u3002  \u201c\u8be5\u884c\u4e1a\u9700\u8981\u9192\u609f\u5e76\u610f\u8bc6\u5230\uff0c\u4f20\u7edf\u7684\u8861\u91cf\u516c\u53f8\u8861\u91cf\u7684\u662f\u5b9e\u9645\u91cd\u8981\u7684\u6307\u6807\uff1a\u7ed3\u679c\u3002\u5982\u679c\u76f4\u63a5\u7ed3\u679c\u53ef\u4ee5\u4e00\u5bf9\u4e00\u8861\u91cf [measuring] CTV \u5e73\u53f0 tvScientific \u7684\u8054\u5408\u521b\u59cb\u4eba\u517c\u9996\u5e2d\u6267\u884c\u5b98 Jason Fairchild \u8bf4\uff0c\u4e3a\u4ec0\u4e48\u8981\u6295\u8d44\u4e8e\u7f3a\u4e4f\u6e05\u6670\u5ea6\u548c\u4fe1\u4efb\u5ea6\u7684\u57fa\u4e8e\u9762\u677f\u7684\u4ee3\u7406\uff1f\u6d41\u5a92\u4f53\u5e7f\u544a\u5e73\u53f0 Transmit \u7684\u8054\u5408\u521b\u59cb\u4eba\u517c\u9996\u5e2d\u4ea7\u54c1\u5b98 Scott Young \u8868\u793a\uff1a\u201c\u8fd9\u8ba9\u4eba\u4eec\u5173\u6ce8\u4e86\u4e0d\u65ad\u53d8\u5316\u7684 CTV \u683c\u5c40\u4e2d\u56fa\u6709\u7684\u6311\u6218\u548c\u6280\u672f\u590d\u6742\u6027\u3002\u8fd9\u4ee4\u4eba\u5174\u594b\uff0c\u56e0\u4e3a\u5b83\u4e3a\u7528\u4e8e\u884c\u4e1a\u5e7f\u6cdb\u53d7\u4f17\u9a8c\u8bc1\u548c\u6d4b\u91cf\u7684\u65b0\u4e00\u6ce2\u6280\u672f\u3001\u521b\u65b0\u548c\u6807\u51c6\u3002\u201d\u6709\u5173\u66f4\u591a\u4fe1\u606f\uff0c\u8bf7\u5728\u6b64\u5904\u6ce8\u518c The Drum \u7684\u6bcf\u65e5\u7f8e\u56fd\u65f6\u4e8b\u901a\u8baf\u3002<br \/>\n<br \/>\n<!--noindex--><br \/>\n<a href=\"https:\/\/www.thedrum.com\/news\/2021\/08\/12\/following-accusations-underreporting-nielsen-proactively-requests-suspension-its\" rel=\"nofollow\">Source link <\/a><br \/>\n<!--\/noindex--><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u7535\u89c6\u6536\u89c6\u7387\u548c\u89c6\u9891\u5e7f\u544a\u8861\u91cf\u7684\u6743\u5a01\u673a\u6784\u5c3c\u5c14\u68ee\u4eca\u5929\u5ba3\u5e03\uff0c\u5728\u6b64\u524d\u627f\u8ba4\u5c11\u62a5\u7535\u89c6\u6536\u89c6\u7387\u6570\u636e\u540e\uff0c\u5b83\u5c06\u4e3b\u52a8\u52a0\u901f\u6682\u505c\u5176\u81ea\u8eab\u7684\u884c\u4e1a [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1030,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[],"class_list":["post-1029","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-5"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ 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