{"id":1350,"date":"2019-09-04T14:37:27","date_gmt":"2019-09-04T14:37:27","guid":{"rendered":"https:\/\/selectednews.info\/it\/nestle-sceglie-dentsux-come-nuova-agenzia-media-per-tutti-brand\/"},"modified":"2019-09-04T14:37:28","modified_gmt":"2019-09-04T14:37:28","slug":"nestle-sceglie-dentsux-come-nuova-agenzia-media-per-tutti-brand","status":"publish","type":"post","link":"https:\/\/selectednews.info\/it\/nestle-sceglie-dentsux-come-nuova-agenzia-media-per-tutti-brand\/","title":{"rendered":"Nestl\u00e9 sceglie DentsuX come nuova agenzia media per tutti brand"},"content":{"rendered":"<div>\n<h4 class=\"p1\"><span class=\"s1\">DentsuX \u00e8 la nuova agenzia media per tutti i brand Nestl\u00e9 in Italia. <\/span><\/h4>\n<p class=\"p1\"><span class=\"s1\">Lo ha comunicato l\u2019azienda spiegando che, a seguito della gara che ha visto coinvolte, oltre a dentsuX, Mediacom (agenzia uscente, WPP) e Zenith (Publicis Media), il Gruppo Nestl\u00e9 ha ritenuto la proposta dell\u2019agenzia del gruppo Dentsu Aegis Network la pi\u00f9 convincente per affrontare le nuove sfide che i consumatori italiani in continua evoluzione stanno ponendo alle aziende FMCG.<\/span><\/p>\n<\/p>\n<p class=\"p3\"><span class=\"s1\">\u201cLa scelta non \u00e8 stata affatto facile\u201d \u2013 ha commentato\u00a0Manuela Kron, Head of Corporate &amp; Consumer Communication\u00a0\u2013 e ha visto un serrato confronto interno sulle proposte da parte del team di lavoro designato, vista l\u2019eccellenza delle progettualit\u00e0 messe sul piatto dalle agenzie ed i rapporti consolidati nonch\u00e9 le ottime performances dell\u2019agenzia uscente.\u00a0La proposta di dentsuX, tuttavia, \u00e8 quella che pi\u00f9 ci ha ispirato sugli scenari futuri che Nestl\u00e9 si trover\u00e0 ad affrontare, con il ruolo sempre pi\u00f9 centrale del Data Driven Marketing\u201d.<\/span><\/p>\n<p class=\"p3\"><span class=\"s1\">L\u2019Executive Board del Gruppo Nestl\u00e9 in Italia nella nota stampa ha ringraziato il team Mediacom\/WPP per l\u2019ottima collaborazione offerta in questi anni e ha dato il benvenuto a dentsuX con i migliori auguri per le sfide che verranno affrontate insieme.<\/span><\/p>\n<\/p><\/div>\n<p><a href=\"https:\/\/www.brand-news.it\/brand\/alimentari\/food\/nestle-sceglie-dentsux-come-nuova-agenzia-media-per-tutti-brand\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>DentsuX \u00e8 la nuova agenzia media per tutti i brand Nestl\u00e9 in Italia. Lo ha comunicato l\u2019azienda spiegando che, a seguito della gara che ha visto coinvolte, oltre a dentsuX, Mediacom (agenzia uscente, WPP) e Zenith (Publicis Media), il Gruppo Nestl\u00e9 ha ritenuto la proposta dell\u2019agenzia del gruppo Dentsu Aegis Network la pi\u00f9 convincente per [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":1351,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-1350","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tendenze-di-marketing-online"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Nestl\u00e9 sceglie DentsuX come nuova agenzia media per tutti brand - Selected News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/selectednews.info\/it\/nestle-sceglie-dentsux-come-nuova-agenzia-media-per-tutti-brand\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Nestl\u00e9 sceglie DentsuX come nuova agenzia media per tutti brand - Selected News\" \/>\n<meta property=\"og:description\" content=\"DentsuX \u00e8 la nuova agenzia media per tutti i brand Nestl\u00e9 in Italia. 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