{"id":1391,"date":"2019-09-05T03:17:30","date_gmt":"2019-09-05T03:17:30","guid":{"rendered":"https:\/\/selectednews.info\/it\/a-infront-e-corriere-dello-sport-stadio-i-diritti-della-maratona-di-roma\/"},"modified":"2019-09-05T03:17:31","modified_gmt":"2019-09-05T03:17:31","slug":"a-infront-e-corriere-dello-sport-stadio-i-diritti-della-maratona-di-roma","status":"publish","type":"post","link":"https:\/\/selectednews.info\/it\/a-infront-e-corriere-dello-sport-stadio-i-diritti-della-maratona-di-roma\/","title":{"rendered":"A Infront e Corriere dello Sport-Stadio i diritti della Maratona di Roma"},"content":{"rendered":"<div>\n<h4 class=\"p1\"><span class=\"s1\">Infront e Corriere dello Sport-Stadio si sono aggiudicati dopo gara i diritti della Maratona di Roma dal 2020 al 2023, con possibilit\u00e0 di rinnovo fino al 2025. <\/span><\/h4>\n<p class=\"p1\"><span class=\"s1\">L\u2019accordo include i diritti esclusivi per organizzare la Maratona di Roma, inclusa la gestione dell\u2019evento in tutti gli aspetti di marketing, commerciali, TV e media. <\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">L\u2019obiettivo \u00e8 rivoluzionare la Maratona di Roma, amplificarne il percepito come una delle pi\u00f9 importanti maratone a livello mondiale, oltre che far crescere il numero di iscritti e il valore del brand. Per andare in questa direzione il primo step sar\u00e0 rafforzare l\u2019internazionalizzazione dell\u2019evento.<\/span><\/p>\n<\/p>\n<p class=\"p1\"><span class=\"s1\">In questa ottica SCC Events \u2013 BMW Berlin Marathon gestir\u00e0 il coordinamento e la supervisione della Maratona per garantire all\u2019evento i massimi standard internazionali.<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">E\u2019 previsto anche un nuovo concept di sport legato al running, che include gli atleti, i runner e le famiglie lungo tutto l\u2019anno, attraverso una serie di eventi, iniziative territoriali e\u00a0percorsi\u00a0cittadini che coinvolgano in un contesto di salute e benessere,<span class=\"Apple-converted-space\">\u00a0 <\/span>con la\u00a0stessa\u00a0passione, sia chi correr\u00e0 i 42 km che i 5 km. <\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">Italia Marathon Club e Atielle\u00a0si occuperanno della direzione tecnica della gara e delle attivit\u00e0 di partenza e arrivo.\u00a0<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">Infront e Corriere dello Sport-Stadio gestiranno l\u2019intero progetto e si focalizzeranno sulle relazioni con gli stakeholder, le sponsorizzazioni, il percorso di comunicazione ed eventi durante l\u2019anno, la comunicazione e il marketing, la produzione e messa in onda dei contenuti, l\u2019hospitality.<\/span><\/p>\n<\/p><\/div>\n<p><a href=\"https:\/\/www.brand-news.it\/brand\/tempo-libero\/sport\/a-infront-e-corriere-dello-sport-stadio-i-diritti-della-maratona-di-roma-fino-al-2023\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Infront e Corriere dello Sport-Stadio si sono aggiudicati dopo gara i diritti della Maratona di Roma dal 2020 al 2023, con possibilit\u00e0 di rinnovo fino al 2025. L\u2019accordo include i diritti esclusivi per organizzare la Maratona di Roma, inclusa la gestione dell\u2019evento in tutti gli aspetti di marketing, commerciali, TV e media. L\u2019obiettivo \u00e8 rivoluzionare [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":1392,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-1391","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tendenze-di-marketing-online"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>A Infront e Corriere dello Sport-Stadio i diritti della Maratona di Roma - Selected News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/selectednews.info\/it\/a-infront-e-corriere-dello-sport-stadio-i-diritti-della-maratona-di-roma\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"A Infront e Corriere dello Sport-Stadio i diritti della Maratona di Roma - Selected News\" \/>\n<meta property=\"og:description\" content=\"Infront e Corriere dello Sport-Stadio si sono aggiudicati dopo gara i diritti della Maratona di Roma dal 2020 al 2023, con possibilit\u00e0 di rinnovo fino al 2025. L\u2019accordo include i diritti esclusivi per organizzare la Maratona di Roma, inclusa la gestione dell\u2019evento in tutti gli aspetti di marketing, commerciali, TV e media. 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