{"id":2285,"date":"2019-09-18T19:13:11","date_gmt":"2019-09-18T19:13:11","guid":{"rendered":"https:\/\/selectednews.info\/it\/google-porta-il-masthead-di-youtube-sugli-schermi-tv\/"},"modified":"2019-09-18T19:13:12","modified_gmt":"2019-09-18T19:13:12","slug":"google-porta-il-masthead-di-youtube-sugli-schermi-tv","status":"publish","type":"post","link":"https:\/\/selectednews.info\/it\/google-porta-il-masthead-di-youtube-sugli-schermi-tv\/","title":{"rendered":"Google porta il Masthead di YouTube sugli schermi tv"},"content":{"rendered":"

Gli inserzionisti possono ora raggiungere il loro pubblico nel momento in cui sta usando l\u2019app di YouTube sulla tv
\nGoogle sta lavorando per portare le soluzioni pubblicitarie di YouTube anche sugli schermi televisivi.
\nIl primo a essere lanciato, in\u00a0 modalit\u00e0 beta, \u00e8 uno dei pi\u00f9 importanti formati pubblicitari, il Masthead, l\u2019annuncio visibile in alto nella homepage da desktop e dell\u2019app mobile. Ma gi\u00e0 dall\u2019inizio del prossimo anno arriveranno ulteriori novit\u00e0 in questo senso.
\nDa oggi gli inserzionisti \u2013 spiega Mountain View sul suo blog \u2013 possono raggiungere il loro pubblico nel momento in cui sta usando l\u2019app di YouTube sulla\u00a0 tv, scoprendo nuovi contenuti nella home page. Inoltre, il Masthead si riprodurr\u00e0 automaticamente dopo alcuni secondi su tutti i dispositivi compatibili.<\/p>\n

Gli advertiser hanno la possibilit\u00e0 acquistare il formato sugli schermi tv in base al CPM e segmentare che tipo di pubblico vogliono raggiungere.
\n\u00a0<\/p>\n

\n
\nSource link <\/a>
\n<\/p>\n","protected":false},"excerpt":{"rendered":"

Gli inserzionisti possono ora raggiungere il loro pubblico nel momento in cui sta usando l\u2019app di YouTube sulla tv Google sta lavorando per portare le soluzioni pubblicitarie di YouTube anche sugli schermi televisivi. Il primo a essere lanciato, in\u00a0 modalit\u00e0 beta, \u00e8 uno dei pi\u00f9 importanti formati pubblicitari, il Masthead, l\u2019annuncio visibile in alto nella […]<\/p>\n","protected":false},"author":2,"featured_media":2286,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-2285","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tendenze-di-marketing-online"],"yoast_head":"\nGoogle porta il Masthead di YouTube sugli schermi tv - Selected News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/selectednews.info\/it\/google-porta-il-masthead-di-youtube-sugli-schermi-tv\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Google porta il Masthead di YouTube sugli schermi tv - Selected News\" \/>\n<meta property=\"og:description\" content=\"Gli inserzionisti possono ora raggiungere il loro pubblico nel momento in cui sta usando l\u2019app di YouTube sulla tv Google sta lavorando per portare le soluzioni pubblicitarie di YouTube anche sugli schermi televisivi. 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