[email\u00a0protected]<\/span><\/em><\/p>\n\nLa venta de Radi\u00f3polis de Televisa a Grupo Alem\u00e1n, as\u00ed como otros movimientos en la industria, reconfiguran el negocio de la radio mexicana.<\/p>\n
\nMiguel Flores Bern\u00e9s, experto en competencia econ\u00f3mica, coment\u00f3 que Televisa perder\u00e1 beneficios verticales que ten\u00eda con el negocio de la televisi\u00f3n, pero ser\u00e1 interesante ver a un nuevo grupo incursionar en la radio.<\/p>\n
\n\u201cHemos visto que en la industria de la radio han habido algunos problemas, hay como un sismo en ella y me parece muy valiente [la compra de Radi\u00f3polis] por parte de Miguel Alem\u00e1n, pero es un empresario con mucha experiencia que seguramente tendr\u00e1 una nueva propuesta\u201d, indic\u00f3.<\/p>\n
\nEste mi\u00e9rcoles, Televisa inform\u00f3 que acord\u00f3 vender su participaci\u00f3n de 50% en Radi\u00f3polis a Grupo Alem\u00e1n por mil 248 millones de pesos.<\/p>\n
\nFlores Bern\u00e9s reiter\u00f3 que el negocio de la radio se ha vuelto complicado, sobre todo por el tema de publicidad, aunque a\u00fan es un medio importante para algunas audiencias.<\/p>\n
\n\u201cSiempre es bueno que llegue alguien con nuevos ojos y br\u00edos, y ayude a que se reconfigure el panorama\u201d, subray\u00f3 el experto.<\/p>\n
\nPor otra parte, Jorge Bravo, analista de Digital Policy and Law, coment\u00f3 que Televisa cometi\u00f3 un error al desprenderse de la radio.<\/p>\n
\n\u201cEn la actualidad, lo que tienes es un ecosistema de publicidad, donde te anuncias en un medio y promocionas el otro. Eso serv\u00eda para Televisa, la radio era un promotor de la televisi\u00f3n\u201d, destac\u00f3.<\/p>\n
\nCifras de los reportes anuales de Televisa enviados a la SEC indican que los ingresos por publicidad en el segmento de radio de la empresa fue ron de 851 millones 140 mil pesos en 2017 y de 920 millones el a\u00f1o pasado.<\/p>\n
\nLas acciones de la empresa cerraron este jueves con una ligera baja de 0.49%, a un precio de 34.51 pesos.<\/p>\n
\nEn tanto, en junio pasado Grupo Radio Centro anunci\u00f3 que terminaba su alianza con Grupo Siete, que le permit\u00eda administrar la se\u00f1al 92.1 FM en la Ciudad de M\u00e9xico.<\/p>\n
\nLa radiodifusora que encabeza Francisco Aguirre lleva a cabo una serie de cambios en su programaci\u00f3n. Por el momento, la frecuencia 1110 AM, conocida como Radio Red, y Formato 21 no est\u00e1n al aire.<\/p>\n
\nUn estudio realizado el a\u00f1o pasado por MonitorLatino indica que Grupo Radio Centro tiene 35% de la audiencia; Televisa Radio (Radi\u00f3polis), 21%; Grupo Acir, 18%; NRM Comunicaciones, 12%; MVS Radio, 7%; el Instituto Mexicano de la Radio, 4%, y Grupo Imagen, 3%.<\/p>\n<\/div>\n
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