{"id":607,"date":"2019-05-24T05:41:45","date_gmt":"2019-05-24T05:41:45","guid":{"rendered":"https:\/\/selectednews.info\/mx\/explica-el-ine-monitoreo-de-spots-en-televisiones-publicas\/"},"modified":"2019-05-24T05:41:46","modified_gmt":"2019-05-24T05:41:46","slug":"explica-el-ine-monitoreo-de-spots-en-televisiones-publicas","status":"publish","type":"post","link":"https:\/\/selectednews.info\/mx\/explica-el-ine-monitoreo-de-spots-en-televisiones-publicas\/","title":{"rendered":"Explica el INE monitoreo de spots en televisiones p\u00fablicas"},"content":{"rendered":"<p> [ad_1]<br \/>\n<\/p>\n<div>\n<p>\n<strong>Se\u00f1or Director:<\/strong><\/p>\n<p>\nMe permito hacer las siguientes precisiones a la columna de Javier Tejado Dond\u00e9, publicada este martes 21 de mayo, en la cual se hace referencia al debate entre los candidatos a la gubernatura de Puebla que tuvo lugar el domingo 19 de mayo:<\/p>\n<p>\nLa legislaci\u00f3n electoral de Puebla obliga a los medios p\u00fablicos de radio y TV a transmitir el debate. Los medios privados, en efecto, no lo est\u00e1n. Sin embargo, el INE ha expresado que, tal y como pas\u00f3 con el tercer debate presidencial en 2018 \u2014al que no estaban tampoco obligados a transmitir los particulares\u2014, era deseable que en Puebla ocurriera lo mismo en un sentido de compromiso democr\u00e1tico para que la ciudadan\u00eda cuente con m\u00e1s informaci\u00f3n y emita su voto con entera libertad.<\/p>\n<p>\nEfectivamente, las televisoras p\u00fablicas transmiten las conferencias de prensa del Presidente de la Rep\u00fablica de manera ininterrumpida; sin embargo, esto no ha impedido que se transmita la publicidad oficial de los partidos y las autoridades electorales.<\/p>\n<p>\nLa Direcci\u00f3n de Prerrogativas y Partidos Pol\u00edticos del INE hace un monitoreo constante en radio y televisi\u00f3n en todo el pa\u00eds para garantizar que se cumpla con la transmisi\u00f3n de la pauta oficial y se ha acreditado que las televisoras p\u00fablicas que transmiten la conferencia de prensa, ponen los spots de los partidos antes o despu\u00e9s de la misma, cumpliendo as\u00ed con los tiempos diarios de transmisi\u00f3n.<\/p>\n<p>\nTejado Dond\u00e9 comenta que los concesionarios p\u00fablicos \u201cdecidieron incumplir la ley\u201d al no transmitir tres minutos de spots cada hora. Lo que no se\u00f1ala el autor es que el Reglamento de Radio y Televisi\u00f3n prev\u00e9 en su art\u00edculo 56 las reglas para la transmisi\u00f3n de programas sin cortes. Estas reglas se\u00f1alan que los concesionarios pautar\u00e1n los spots de forma previa y posterior a la transmisi\u00f3n del programa sin interrupciones, como lo han hecho regularmente los concesionarios p\u00fablicos. Este esquema debe ser familiar para el autor, pues es una pr\u00e1ctica que utilizan los concesionarios privados de forma cotidiana.<\/p>\n<p>\nEl instituto es vigilante del cumplimiento de la ley electoral y no ha tenido tratos diferenciados entre televisoras p\u00fablicas y privadas.<\/p>\n<p>\n\u00a0<\/p>\n<p>\n<strong>Respuesta del columnista<\/strong><\/p>\n<p>\nAgradezco al Coordinador de Comunicaci\u00f3n Social del INE su amable escrito, pero no rectifica lo que publiqu\u00e9 este martes: que el INE ha sido rebasado por la 4T-TV. Su misiva justo da cuenta de ello:<\/p>\n<p>\n1. Los medios p\u00fablicos transmiten, de lunes a viernes, todos los mensajes a la Naci\u00f3n del Presidente L\u00f3pez Obrador (ma\u00f1aneras), lo que no se hab\u00eda permitido en elecciones, desde que, en 2010, el entonces IFE sancion\u00f3 a Felipe Calder\u00f3n por trasmitir un mensaje a la Naci\u00f3n el d\u00eda que asesinaron al candidato del PRI a la gubernatura de Tamaulipas.<\/p>\n<p>\n2. Uno esperar\u00eda que los canales p\u00fablicos y privados transmitan los spots de partidos pol\u00edticos a la hora que el INE mandata, no a la que ellos quieran. Y la carta del INE da cuenta que la TV p\u00fablica los pasa, a su criterio, antes o despu\u00e9s de las ma\u00f1aneras.<\/p>\n<p>\n3. Finalmente, el art\u00edculo 56 que el INE se\u00f1ala en su escrito, solo opera en casos de excepci\u00f3n: a) situaciones de emergencia y b) debates, conciertos, eventos especiales, deportivos y oficios religiosos. Las ma\u00f1aneras no est\u00e1n en ninguno de estos supuestos.<\/p>\n<p>\nConcluyo reiterando que el trato que da el INE a los medios p\u00fablicos de la 4T es uno de excepci\u00f3n diaria, desde que arrancaron los procesos electorales hace meses.<\/p>\n<p>\nNo s\u00e9 si tengamos un INE cauto o uno temeroso, pero lo que est\u00e1 haciendo al d\u00eda de hoy es ilegal. Por ello, insisto que deber\u00edan cambiar la norma para que la flexibilidad en la transmisi\u00f3n de spots partidistas sea la misma para toda la TV. No nada m\u00e1s de condonaci\u00f3n y trato diferenciado a los medios p\u00fablicos de la 4T.<\/p>\n<\/div>\n<p>[ad_2]<br \/>\n<br \/><a href=\"https:\/\/www.eluniversal.com.mx\/cartera\/explica-el-ine-monitoreo-de-spots-en-televisiones-publicas\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>[ad_1] Se\u00f1or Director: Me permito hacer las siguientes precisiones a la columna de Javier Tejado Dond\u00e9, publicada este martes 21 de mayo, en la cual se hace referencia al debate entre los candidatos a la gubernatura de Puebla que tuvo lugar el domingo 19 de mayo: La legislaci\u00f3n electoral de Puebla obliga a los medios [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":48,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-607","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias-de-negocios"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - 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