{"id":4194,"date":"2019-08-10T07:10:22","date_gmt":"2019-08-10T04:10:22","guid":{"rendered":"https:\/\/selectednews.info\/vi\/dinh-dang-quang-cao-native-coc-coc-lan-dau-tien-ra-mat\/"},"modified":"2020-02-25T15:26:21","modified_gmt":"2020-02-25T12:26:21","slug":"dinh-dang-quang-cao-native-coc-coc-lan-dau-tien-ra-mat","status":"publish","type":"post","link":"https:\/\/selectednews.info\/vi\/dinh-dang-quang-cao-native-coc-coc-lan-dau-tien-ra-mat\/","title":{"rendered":"\u0110\u1ecbnh D\u1ea1ng Qu\u1ea3ng C\u00e1o Native C\u1ed1c C\u1ed1c L\u1ea7n \u0111\u1ea7u Ti\u00ean Ra M\u1eaft"},"content":{"rendered":"<p><strong>Th\u00e1ng 7 n\u0103m 2019 v\u1eeba qua, C\u1ed1c C\u1ed1c ra m\u1eaft \u0111\u1ecbnh d\u1ea1ng m\u1edbi n\u1eb1m trong ch\u00ednh trang tin Newtab 4.0 \u2013 Native Infeed Banner.<\/strong><\/p>\n<p>S\u1ea3n ph\u1ea9m l\u00e0 m\u1ed9t qu\u1ea3ng c\u00e1o t\u0129nh c\u00f3 k\u00edch th\u01b0\u1edbc 320\u00d7318, bao g\u1ed3m h\u00ecnh \u1ea3nh c\u1ee7a s\u1ea3n ph\u1ea9m v\u00e0 d\u00f2ng ti\u00eau \u0111\u1ec1 \u0111\u01b0\u1ee3c b\u00f4i \u0111\u1eadm c\u00f9ng m\u1ed9t \u0111o\u1ea1n m\u00f4 t\u1ea3 ng\u1eafn. V\u1ecb tr\u00ed c\u1ee7a Native Infeed Banner n\u1eb1m xen k\u1ebd v\u1edbi c\u00e1c b\u1ea3n tin kh\u00e1c tr\u00ean tab m\u1edbi c\u1ee7a ng\u01b0\u1eddi d\u00f9ng, gi\u00fap lo\u1ea1i h\u00ecnh qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb n\u00e0y t\u1ed1i \u01b0u \u0111\u01b0\u1ee3c hi\u1ec7u qu\u1ea3.<\/p>\n<p>T\u1eeb th\u00e1ng 3 n\u0103m 2019, s\u1ea3n ph\u1ea9m C\u1ed1c C\u1ed1c Newtab 4.0 \u0111\u01b0\u1ee3c tung ra ph\u1ee5c v\u1ee5 nhu c\u1ea7u c\u1eadp nh\u1eadt tin t\u1ee9c gi\u1ea3i tr\u00ed c\u1ee7a ng\u01b0\u1eddi d\u00f9ng m\u1ed9t c\u00e1ch c\u00e1 nh\u00e2n h\u00f3a. Trang tin nh\u1eadn \u0111\u01b0\u1ee3c s\u1ef1 y\u00eau th\u00edch v\u00e0 t\u01b0\u01a1ng t\u00e1c m\u1ea1nh m\u1ebd c\u1ee7a ng\u01b0\u1eddi d\u00f9ng. C\u00e1c \u0111\u1ecbnh d\u1ea1ng qu\u1ea3ng c\u00e1o b\u00ean trong b\u1ea3ng tin theo \u0111\u00f3 c\u0169ng \u0111\u01b0\u1ee3c ph\u00e1t tri\u1ec3n v\u00e0 \u0111\u1ea1t CTR kho\u1ea3ng 0.4% (theo th\u1ed1ng k\u00ea n\u1ed9i b\u1ed9 c\u1ee7a C\u1ed1c C\u1ed1c). V\u1edbi s\u1ea3n ph\u1ea9m Native Infeed Banner m\u1edbi n\u00e0y, ch\u1ec9 s\u1ed1 CTR \u0111\u01b0\u1ee3c h\u1ee9a h\u1eb9n s\u1ebd l\u00ean \u0111\u1ebfn 1.5% b\u1edfi h\u00ecnh th\u1ee9c b\u1eaft m\u1eaft v\u00e0 r\u1ea5t gi\u1ed1ng b\u1ea3n tin th\u00f4ng th\u01b0\u1eddng.<\/p>\n<p>\u0110\u1ecbnh d\u1ea1ng qu\u1ea3ng c\u00e1o native C\u1ed1c C\u1ed1c l\u1ea7n \u0111\u1ea7u ti\u00ean ra m\u1eaft<\/p>\n<ul>\n<li>19% ng\u01b0\u1eddi d\u00f9ng theo d\u00f5i trang tin t\u1ee9c C\u1ed1c C\u1ed1c Newtab 4.0 h\u00e0ng ng\u00e0y v\u00e0 con s\u1ed1 n\u00e0y v\u1eabn ti\u1ebfp t\u1ee5c t\u0103ng.<\/li>\n<li>T\u1eeb khi ra m\u1eaft Newtab 4.0, s\u1ed1 gi\u1edd ng\u01b0\u1eddi d\u00f9ng theo d\u00f5i tr\u00ecnh duy\u1ec7t C\u1ed1c C\u1ed1c t\u0103ng th\u00eam 10%.<\/li>\n<\/ul>\n<p>V\u00ec v\u1eady, qu\u1ea3ng c\u00e1o tr\u00ean trang tin Newtab 4.0 \u0111\u01b0\u1ee3c cho l\u00e0 ch\u1ecdn l\u1ef1a hi\u1ec7u qu\u1ea3 \u0111\u1ec3 c\u00e1c th\u01b0\u01a1ng hi\u1ec7u qu\u1ea3ng b\u00e1 s\u1ea3n ph\u1ea9m v\u00e0 truy\u1ec1n t\u1ea3i th\u00f4ng \u0111i\u1ec7p t\u1edbi kh\u00e1ch h\u00e0ng m\u1ed9t c\u00e1ch t\u1ef1 nhi\u00ean.<\/p>\n<p>Theo Gi\u00e1m \u0110\u1ed1c Marketing c\u1ee7a C\u1ed1c C\u1ed1c Ad Platform \u2013 \u00f4ng Anton Shestakov, sau khi ra m\u1eaft trang tin C\u1ed1c C\u1ed1c Newtab 4.0, th\u1eddi l\u01b0\u1ee3ng ng\u01b0\u1eddi s\u1eed d\u1ee5ng tr\u00ecnh duy\u1ec7t c\u0169ng t\u0103ng l\u00ean \u0111\u00e1ng k\u1ec3, ng\u01b0\u1eddi theo d\u00f5i b\u1ea3n tin c\u0169ng \u0111ang tr\u00ean \u0111\u00e0 t\u0103ng. L\u00fd do l\u00e0 b\u1edfi trang tin \u0111\u01b0\u1ee3c t\u00edch h\u1ee3p tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o, gi\u00fap ph\u00e2n t\u00edch chu\u1ea9n x\u00e1c s\u1edf th\u00edch ng\u01b0\u1eddi d\u00f9ng v\u00e0 g\u1ee3i \u00fd c\u00e1c tin t\u1ee9c ph\u00f9 h\u1ee3p v\u1edbi t\u1eebng ng\u01b0\u1eddi.<\/p>\n<p>V\u00ec v\u1eady \u0111\u1ebf ti\u1ebfp n\u1ed1i k\u1ebft qu\u1ea3 t\u1ed1t \u0111\u1eb9p \u0111\u00f3, Native Infeed Banner \u0111\u01b0\u1ee3c ra \u0111\u1eddi. \u00d4ng chia s\u1ebb:<em> \u201c\u0110\u00e2y ch\u00ednh l\u00e0 th\u1eddi \u0111i\u1ec3m th\u00edch h\u1ee3p nh\u1ea5t \u0111\u1ec3 C\u1ed1c C\u1ed1c tung ra s\u1ea3n ph\u1ea9m Native Infeed Banner: \u0111\u1ecbnh d\u1ea1ng qu\u1ea3ng c\u00e1o k\u1ebft n\u1ed1i nhu c\u1ea7u c\u1ee7a ng\u01b0\u1eddi d\u00f9ng v\u1edbi c\u00e1c s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 c\u1ee7a c\u00e1c doanh nghi\u1ec7p theo c\u00e1ch h\u1ebft s\u1ee9c t\u1ef1 nhi\u00ean. H\u00ecnh th\u1ee9c qu\u1ea3ng c\u00e1o n\u00e0y kh\u00f4ng g\u00e2y phi\u1ec1n cho ng\u01b0\u1eddi xem b\u1ea3n tin m\u00e0 s\u1ebd l\u1ecdt v\u00e0o m\u1eaft xanh c\u1ee7a nh\u1eefng kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng nh\u1ea5t c\u1ee7a b\u1ea1n. T\u1ef7 l\u1ec7 CTR cao l\u00e0 minh ch\u1ee9ng r\u00f5 r\u00e0ng nh\u1ea5t cho vi\u1ec7c n\u00e0y.\u201d<\/em><\/p>\n<p>Native Infeed Banner hi\u1ec7n c\u00f3 2 c\u00e1ch x\u00e1c \u0111\u1ecbnh \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau: d\u1ef1a theo c\u00e1c t\u1eeb kh\u00f3a v\u00e0 c\u00e1c ti\u00eau ch\u00ed nh\u01b0: v\u1ecb tr\u00ed \u0111\u1ecba l\u00fd, nh\u00e2n kh\u1ea9u h\u1ecdc, th\u1eddi gian\u2026 ho\u1eb7c h\u01b0\u1edbng \u0111\u1ebfn t\u1ea5t c\u1ea3 ng\u01b0\u1eddi d\u00f9ng C\u1ed1c C\u1ed1c. Nh\u1edd th\u1ed1ng nh\u1ea5t c\u00e1ch ch\u1ecdn l\u1ef1a m\u1ee5c ti\u00eau cho qu\u1ea3ng c\u00e1o, ch\u1ec9 s\u1ed1 CTR c\u1ee7a s\u1ea3n ph\u1ea9m Native In-feed Banner \u0111\u1ea1t hi\u1ec7u qu\u1ea3 g\u1ea5p 5 l\u1ea7n so v\u1edbi phi\u00ean b\u1ea3n qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb c\u0169.<\/p>\n<p>Native Infeed Banner \u0111\u1eb7c bi\u1ec7t ph\u00f9 h\u1ee3p v\u1edbi c\u00e1c th\u01b0\u01a1ng hi\u1ec7u v\u1ec1 Du l\u1ecbch, Gi\u00e1o d\u1ee5c, L\u00e0m \u0111\u1eb9p, Ti\u00eau d\u00f9ng v\u00e0 D\u01b0\u1ee3c ph\u1ea9m. Lo\u1ea1i h\u00ecnh qu\u1ea3ng c\u00e1o n\u00e0y s\u1ebd gi\u00fap \u00edch cho c\u00e1c doanh nghi\u1ec7p b\u1eb1ng c\u00e1ch qu\u1ea3ng b\u00e1 th\u01b0\u01a1ng hi\u1ec7u r\u1ed9ng r\u00e3i tr\u00ean th\u1ecb tr\u01b0\u1eddng; thu h\u00fat s\u1ef1 quan t\u00e2m c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 c\u1eadp nh\u1eadt xu h\u01b0\u1edbng nhu c\u1ea7u c\u1ee7a ng\u01b0\u1eddi d\u00f9ng \u0111\u01b0\u1ee3c t\u1ed1t h\u01a1n. Ngo\u00e0i ra, Native Infeed Banner s\u1ebd \u0111\u01b0\u1ee3c t\u00ednh ph\u00ed theo th\u1eddi gian th\u1ef1c v\u00e0 \u0111\u1ecbnh gi\u00e1 CPC (cost per click).<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/ezo.vn\/dinh-dang-quang-cao-native-coc-coc-lan-dau-tien-ra-mat.html#utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=dinh-dang-quang-cao-native-coc-coc-lan-dau-tien-ra-mat\">Source link <\/a><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Th\u00e1ng 7 n\u0103m 2019 v\u1eeba qua, C\u1ed1c C\u1ed1c ra m\u1eaft \u0111\u1ecbnh d\u1ea1ng m\u1edbi n\u1eb1m trong ch\u00ednh trang tin Newtab 4.0 \u2013 Native Infeed Banner. S\u1ea3n ph\u1ea9m l\u00e0 m\u1ed9t qu\u1ea3ng c\u00e1o t\u0129nh c\u00f3 k\u00edch th\u01b0\u1edbc 320\u00d7318, bao g\u1ed3m h\u00ecnh \u1ea3nh c\u1ee7a s\u1ea3n ph\u1ea9m v\u00e0 d\u00f2ng ti\u00eau \u0111\u1ec1 \u0111\u01b0\u1ee3c b\u00f4i \u0111\u1eadm c\u00f9ng m\u1ed9t \u0111o\u1ea1n m\u00f4 t\u1ea3 ng\u1eafn. [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":4195,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-4194","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-xu-huong-tiep-thi-truc-tuyen"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u0110\u1ecbnh D\u1ea1ng Qu\u1ea3ng C\u00e1o Native C\u1ed1c C\u1ed1c L\u1ea7n \u0111\u1ea7u Ti\u00ean Ra M\u1eaft - Selected News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/selectednews.info\/vi\/dinh-dang-quang-cao-native-coc-coc-lan-dau-tien-ra-mat\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u0110\u1ecbnh D\u1ea1ng Qu\u1ea3ng C\u00e1o Native C\u1ed1c C\u1ed1c L\u1ea7n \u0111\u1ea7u Ti\u00ean Ra M\u1eaft - Selected News\" \/>\n<meta property=\"og:description\" content=\"Th\u00e1ng 7 n\u0103m 2019 v\u1eeba qua, C\u1ed1c C\u1ed1c ra m\u1eaft \u0111\u1ecbnh d\u1ea1ng m\u1edbi n\u1eb1m trong ch\u00ednh trang tin Newtab 4.0 \u2013 Native Infeed Banner. 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