{"id":4363,"date":"2019-08-13T10:47:52","date_gmt":"2019-08-13T07:47:52","guid":{"rendered":"https:\/\/selectednews.info\/vi\/nhung-yeu-to-tao-cu-hich-cho-vi-dien-tu-momo\/"},"modified":"2019-08-13T10:47:53","modified_gmt":"2019-08-13T07:47:53","slug":"nhung-yeu-to-tao-cu-hich-cho-vi-dien-tu-momo","status":"publish","type":"post","link":"https:\/\/selectednews.info\/vi\/nhung-yeu-to-tao-cu-hich-cho-vi-dien-tu-momo\/","title":{"rendered":"Nh\u1eefng y\u1ebfu t\u1ed1 t\u1ea1o c\u00fa h\u00edch cho v\u00ed \u0111i\u1ec7n t\u1eed MoMo"},"content":{"rendered":"

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\n\u0110i\u1ec3m giao d\u1ecbch ph\u1ee7 s\u00f3ng, th\u00f3i quen thanh to\u00e1n kh\u00f4ng ti\u1ec1n m\u1eb7t c\u1ee7a ng\u01b0\u1eddi d\u00e2n v\u00e0 n\u1ed7 l\u1ef1c t\u1ed1i \u01b0u h\u00f3a tr\u1ea3o nghi\u1ec7m \u0111\u00e3 t\u1ea1o v\u1ecb th\u1ebf cho \u1ee9ng d\u1ee5ng.\t<\/p>\n

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\nC\u00f9ng v\u1edbi s\u1ef1 ph\u1ed5 bi\u1ebfn c\u1ee7a \u0111i\u1ec7n tho\u1ea1i th\u00f4ng minh, thanh to\u00e1n kh\u00f4ng ti\u1ec1n m\u1eb7t v\u00e0 v\u00ed \u0111i\u1ec7n t\u1eed \u0111ang d\u1ea7n tr\u1edf n\u00ean ph\u1ed5 bi\u1ebfn t\u1ea1i Vi\u1ec7t Nam. N\u1ed5i b\u1eadt tr\u00ean th\u1ecb tr\u01b0\u1eddng v\u00ed \u0111i\u1ec7n t\u1eed l\u00e0 \u1ee9ng d\u1ee5ng MoMo. Hai n\u0103m li\u1ec1n 2017-2018, \u1ee9ng d\u1ee5ng \u0111\u01b0\u1ee3c ch\u1ee9ng nh\u1eadn “V\u00ed \u0111i\u1ec7n t\u1eed s\u1ed1 m\u1ed9t Vi\u1ec7t Nam” do b\u00e1o <\/span>Nh\u1ecbp c\u1ea7u \u0110\u1ea7u t\u01b0<\/em> trao t\u1eb7ng d\u1ef1a tr\u00ean kh\u1ea3o s\u00e1t c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng Vi\u1ec7t.\u00a0<\/span>Trong n\u0103m 2018, MoMo c\u0169ng l\u00e0 c\u00f4ng ty c\u00f4ng ngh\u1ec7 t\u00e0i ch\u00ednh duy nh\u1ea5t c\u1ee7a Vi\u1ec7t Nam n\u1eb1m trong danh s\u00e1ch top 100 fintech th\u1ebf gi\u1edbi do KPMG c\u00f4ng b\u1ed1.<\/span><\/p>\n

\nM\u1ea1ng l\u01b0\u1edbi ph\u1ee7 r\u1ed9ng<\/strong><\/p>\n

\nMoMo hi\u1ec7n li\u00ean k\u1ebft tr\u1ef1c ti\u1ebfp v\u1edbi 18 ng\u00e2n h\u00e0ng v\u00e0 \u0111\u00e3 x\u00e2y d\u1ef1ng h\u1ec7 sinh th\u00e1i ri\u00eang v\u1edbi h\u01a1n 8.000 \u0111\u1ea1i l\u00fd, 10.000 \u0111\u1ed1i t\u00e1c kinh doanh v\u00e0 h\u01a1n 100.000 \u0111i\u1ec3m ch\u1ea5p nh\u1eadn thanh to\u00e1n MoMo tr\u00ean c\u1ea3 n\u01b0\u1edbc – bao g\u1ed3m c\u00e1c chu\u1ed7i n\u1ed5i ti\u1ebfng nh\u01b0 Coopmart, Lotte Mart, Circle K, Ministop, Gong cha, Koi, The Coffee House, Al Fresco’s, M\u00f3n Hu\u1ebf, Ho\u00e0ng Y\u1ebfn…<\/p>\n\n\n\n\n
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\nMoMo c\u00f3 th\u1ec3 t\u00ecm th\u1ea5y t\u1eeb c\u00e1c h\u00e0ng qu\u00e1n b\u00ecnh d\u00e2n \u0111\u1ebfn c\u00e1c d\u1ecbch v\u1ee5 hi\u1ec7n \u0111\u1ea1i.<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

\nNh\u1edd \u0111\u1ed9 ph\u1ee7 c\u1ee7a m\u1ea1ng l\u01b0\u1edbi \u0111i\u1ec3m thanh to\u00e1n, \u1ee9ng d\u1ee5ng n\u00e0y ti\u1ebfp c\u1eadn \u0111\u01b0\u1ee3c h\u00e0ng tri\u1ec7u ng\u01b0\u1eddi d\u00f9ng v\u00e0 n\u1eb1m top \u0111\u1ea7u v\u1ec1 l\u01b0\u1ee3ng \u0111\u0103ng k\u00fd s\u1eed d\u1ee5ng trong n\u0103m 2018. MoMo c\u0169ng nhi\u1ec1u l\u1ea7n chi\u1ebfm ng\u00f4i \u0111\u1ea7u trong danh s\u00e1ch \u1ee9ng d\u1ee5ng t\u1ea3i mi\u1ec5n ph\u00ed tr\u00ean App Store c\u1ee7a iOS. \u1ede c\u00f9ng h\u1ea1ng m\u1ee5c, v\u00ed c\u0169ng \u0111ang n\u1eb1m trong top 20 tr\u00ean Google Play Store c\u1ee7a Android.<\/p>\n

\n\u0110\u00e2y c\u0169ng l\u00e0 m\u1ed9t trong nh\u1eefng l\u00fd do quan tr\u1ecdng gi\u00fap MoMo th\u00e0nh c\u00f4ng trong c\u00e1c l\u1ea7n g\u1ecdi v\u1ed1n t\u1eeb nh\u1eefng nh\u00e0 \u0111\u1ea7u t\u01b0 t\u00e0i ch\u00ednh h\u00e0ng \u0111\u1ea7u th\u1ebf gi\u1edbi nh\u01b0: Goldman Sachs, Standard Chartered Private Equity (SCPE) v\u00e0 Warburg Pincus.<\/p>\n

\n“Nh\u1eefng kho\u1ea3n \u0111\u1ea7u t\u01b0 n\u00e0y \u0111\u00e3 t\u1ea1o th\u00e0nh ngu\u1ed3n l\u1ef1c kh\u1ed5ng l\u1ed3 \u0111\u1ec3 MoMo x\u00e2y d\u1ef1ng c\u01a1 s\u1edf h\u1ea1 t\u1ea7ng thanh to\u00e1n k\u1ef9 thu\u1eadt s\u1ed1, \u0111\u1ea7u t\u01b0 c\u00f4ng ngh\u1ec7 th\u00fac \u0111\u1ea9y t\u00e0i ch\u00ednh to\u00e0n di\u1ec7n v\u00e0 m\u1edf r\u1ed9ng h\u1ec7 sinh th\u00e1i”, \u0111\u1ea1i di\u1ec7n v\u00ed \u0111i\u1ec7n t\u1eed nh\u1ea5n m\u1ea1nh.<\/p>\n

\n\u01afu ti\u00ean t\u00ednh an to\u00e0n, ti\u1ebft ki\u1ec7m v\u00e0 ti\u1ec7n l\u1ee3i<\/strong><\/p>\n

\nV\u00ed \u0111i\u1ec7n t\u1eed MoMo tr\u00ean \u0111\u1ecbnh h\u01b0\u1edbng tr\u1edf th\u00e0nh “si\u00eau \u1ee9ng d\u1ee5ng”, \u0111\u00e1p \u1ee9ng t\u1ea5t c\u1ea3 c\u00e1c nhu c\u1ea7u 24\/7 c\u1ee7a kh\u00e1ch h\u00e0ng, cung c\u1ea5p \u0111a d\u1ea1ng c\u00e1c lo\u1ea1i h\u00ecnh d\u1ecbch v\u1ee5 t\u1eeb thanh to\u00e1n c\u01a1 b\u1ea3n (\u0111i\u1ec7n, n\u01b0\u1edbc, vi\u1ec5n th\u00f4ng, truy\u1ec1n h\u00ecnh c\u00e1p), th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed, du l\u1ecbch, giao th\u00f4ng \u0111i l\u1ea1i (m\u00e1y bay, taxi, xe bus li\u00ean t\u1ec9nh, t\u00e0u h\u1ecfa) \u0111\u1ebfn gi\u1ea3i tr\u00ed, t\u00e0i ch\u00ednh ti\u00eau d\u00f9ng, b\u1ea3o hi\u1ec3m, mua s\u1eafm, d\u1ecbch v\u1ee5 \u0103n u\u1ed1ng…<\/p>\n

\nM\u1edbi \u0111\u00e2y, MoMo c\u00f2n tri\u1ec3n khai t\u00ednh n\u0103ng ho\u00e0n ti\u1ec1n ti\u1ebft ki\u1ec7m \u0111\u1ebfn 30% cho t\u1ea5t c\u1ea3 kh\u00e1ch h\u00e0ng, gi\u00fap ng\u01b0\u1eddi d\u00f9ng MoMo c\u00f3 nh\u1eefng tr\u1ea3i nghi\u1ec7m thanh to\u00e1n b\u1eb1ng v\u00ed \u0111i\u1ec7n t\u1eed – nh\u1eadn ho\u00e0n ti\u1ec1n khi mua s\u1eafm t\u1ea1i c\u00e1c si\u00eau th\u1ecb, c\u1eeda h\u00e0ng ti\u1ec7n l\u1ee3i. C\u00e1c s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 n\u00e0y c\u1ee7a MoMo \u0111\u1ec1u \u0111\u01b0\u1ee3c tri\u1ec3n khai theo c\u00e1ch th\u1ee9c an to\u00e0n, ti\u1ebft ki\u1ec7m v\u00e0 ti\u1ec7n l\u1ee3i.<\/p>\n\n\n\n\n
\n\"Kh\u00e1ch<\/td>\n<\/tr>\n
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\nKh\u00e1ch h\u00e0ng s\u1eed d\u1ee5ng MoMo chi tr\u1ea3 cho nh\u1eefng bu\u1ed5i \u0103n u\u1ed1ng, c\u00e0 ph\u00ea v\u1edbi b\u1ea1n b\u00e8.<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

\nV\u1ec1 m\u1eb7t an to\u00e0n, MoMo \u0111\u1ea1t Ch\u1ee9ng ch\u1ec9 B\u1ea3o m\u1eadt qu\u1ed1c t\u1ebf PCI DSS (Payment Card Industry Data Security Standard). “\u0110\u00e2y l\u00e0 ch\u1ee9ng ch\u1ec9 kh\u1eaft khe trong ng\u00e0nh t\u00e0i ch\u00ednh qu\u1ed1c t\u1ebf v\u00e0 MoMo l\u00e0 \u0111\u01a1n v\u1ecb v\u00ed \u0111i\u1ec7n t\u1eed \u0111\u1ea7u ti\u00ean \u1edf Vi\u1ec7t Nam \u0111\u1ea1t \u0111\u01b0\u1ee3c \u1edf m\u1ee9c \u0111\u1ed9 cao nh\u1ea5t”, \u0111\u1ea1i di\u1ec7n \u1ee9ng d\u1ee5ng cho bi\u1ebft.<\/p>\n

\n\u0110\u1ec3 b\u1ea3o v\u1ec7 kh\u00e1ch h\u00e0ng, v\u00ed MoMo c\u00f2n \u00e1p d\u1ee5ng c\u00e1c c\u00f4ng ngh\u1ec7 x\u00e1c th\u1ef1c ti\u00ean ti\u1ebfn nh\u01b0 x\u00e1c th\u1ef1c hai l\u1edbp; x\u00e1c th\u1ef1c b\u1eb1ng v\u00e2n tay hay nh\u1eadn di\u1ec7n khu\u00f4n m\u1eb7t; t\u1ef1 \u0111\u1ed9ng kh\u00f3a \u1ee9ng d\u1ee5ng khi qu\u00e1 th\u1eddi gian s\u1eed d\u1ee5ng; b\u1ea3o v\u1ec7 \u0111\u01b0\u1eddng truy\u1ec1n chu\u1ea9n SSL\/TLS; t\u00ednh n\u0103ng m\u00e3 h\u00f3a s\u1ed1 th\u1ebb qu\u1ed1c t\u1ebf (Tokenization).<\/p>\n

\nV\u00ed MoMo c\u0169ng ch\u00fa \u00fd c\u1ea3i ti\u1ebfn \u0111\u1ec3 vi\u1ec7c giao d\u1ecbch, thanh to\u00e1n \u0111\u01b0\u1ee3c nhanh ch\u00f3ng, mang l\u1ea1i tr\u1ea3i nghi\u1ec7m t\u1ed1t. MoMo c\u0169ng li\u00ean t\u1ee5c c\u00f3 nh\u1eefng \u0111\u1ed5i m\u1edbi, c\u1eadp nh\u1eadt \u0111\u1ec3 \u1ee9ng d\u1ee5ng thanh to\u00e1n ng\u00e0y c\u00e0ng d\u1ec5 s\u1eed d\u1ee5ng, th\u00edch h\u1ee3p cho nhi\u1ec1u \u0111\u1ed1i t\u01b0\u1ee3ng ng\u01b0\u1eddi d\u00f9ng.<\/p>\n

\nG\u00f3p ph\u1ea7n thay \u0111\u1ed5i th\u00f3i quen ng\u01b0\u1eddi d\u00f9ng<\/strong><\/p>\n

\nTheo \u0111\u1ea1i di\u1ec7n MoMo, \u1ee9ng d\u1ee5ng \u0111ang t\u1eebng b\u01b0\u1edbc gi\u00fap ng\u01b0\u1eddi d\u00f9ng thay \u0111\u1ed5i l\u1ed1i s\u1ed1ng, h\u00e0nh vi, th\u00f3i quen c\u1ee7a m\u00ecnh trong mua s\u1eafm, thanh to\u00e1n. C\u00fa h\u00edch cho t\u0103ng tr\u01b0\u1edfng ngo\u1ea1n m\u1ee5c, duy tr\u00ec v\u1ecb th\u1ebf c\u1ee7a MoMo c\u00f2n ph\u1ea3i k\u1ec3 \u0111\u1ebfn c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh marketing, khuy\u1ebfn m\u00e3i theo c\u00e1ch ti\u1ebfp c\u1eadn b\u00ecnh d\u1ecb v\u00e0 g\u1ea7n g\u0169i. \u0110\u01a1n c\u1eed nh\u01b0 chi\u1ebfn d\u1ecbch marketing mang t\u00ean “L\u1eafc x\u00ec – L\u1eafc heo v\u00e0ng nh\u1eadn l\u00ec x\u00ec”. Hay MoMo \u0111\u00e3 t\u1eadn d\u1ee5ng th\u1ebf m\u1ea1nh c\u00f4ng ngh\u1ec7 \u0111\u1ec3 t\u1ea1o ra c\u00e1c gi\u00e1 tr\u1ecb thi\u1ebft th\u1ef1c cho c\u1ed9ng \u0111\u1ed3ng th\u00f4ng qua vi\u1ec7c tr\u1edf th\u00e0nh k\u00eanh chuy\u1ec3n ti\u1ec1n quy\u00ean g\u00f3p \u0111\u1ebfn nh\u1eefng ch\u01b0\u01a1ng tr\u00ecnh x\u00e3 h\u1ed9i.<\/p>\n\n\n\n\n
\n\"Si\u00eau<\/td>\n<\/tr>\n
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\nSi\u00eau th\u1ecb, c\u1eeda h\u00e0ng ti\u1ec7n l\u1ee3i \u00e1p d\u1ee5ng m\u1ee9c ho\u00e0n ti\u1ec1n cao trong c\u00e1c ng\u00e0y h\u1ed9i c\u1ee7a MoMo.<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

\n\u0110\u1eb7c bi\u1ec7t, ng\u00e0y h\u1ed9i ho\u00e0n ti\u1ec1n ti\u1ebft ki\u1ec7m \u0111\u1ebfn 50% t\u1ea1i h\u1ec7 th\u1ed1ng c\u00e1c si\u00eau th\u1ecb v\u00e0 c\u1eeda h\u00e0ng ti\u1ec7n l\u1ee3i tr\u00ean to\u00e0n qu\u1ed1c trong 3 ng\u00e0y 1-3\/8 v\u1eeba qua \u0111\u00e3 thu h\u00fat h\u00e0ng tr\u0103m ng\u00e0n kh\u00e1ch h\u00e0ng tham gia m\u1ed7i ng\u00e0y. Ch\u01b0\u01a1ng tr\u00ecnh ho\u00e0n ti\u1ec1n ti\u1ebft ki\u1ec7m s\u1ebd \u0111\u01b0\u1ee3c MoMo duy tr\u00ec t\u1eeb gi\u1edd \u0111\u1ebfn cu\u1ed1i n\u0103m 2019. \u0110\u1ed1i v\u1edbi c\u00e1c ng\u00e0y th\u01b0\u1eddng, kh\u00e1ch h\u00e0ng khi \u0111i mua s\u1eafm v\u00e0 thanh to\u00e1n b\u1eb1ng V\u00ed MoMo t\u1ea1i c\u1eeda h\u00e0ng ti\u1ec7n l\u1ee3i lu\u00f4n \u0111\u01b0\u1ee3c ho\u00e0n ti\u1ec1n 5% v\u00e0 c\u00e1c si\u00eau th\u1ecb m\u1ee9c ho\u00e0n ti\u1ec1n 3%.<\/p>\n

\nS\u1eafp t\u1edbi, \u0111\u1ec3 chinh ph\u1ee5c th\u1ecb tr\u01b0\u1eddng 100 tri\u1ec7u d\u00e2n Vi\u1ec7t Nam, chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a MoMo l\u00e0 \u0111\u1ea9y m\u1ea1nh ho\u1ea1t \u0111\u1ed9ng kh\u1eafp c\u1ea3 n\u01b0\u1edbc v\u00e0 ti\u1ebfp c\u1eadn nhi\u1ec1u h\u01a1n n\u1eefa kh\u00e1ch h\u00e0ng n\u00f4ng th\u00f4n.<\/p>\n

\nNgo\u00e0i ra, MoMo c\u0169ng s\u1ebd ti\u1ebfp t\u1ee5c m\u1edf r\u1ed9ng th\u00eam nhi\u1ec1u l\u0129nh v\u1ef1c m\u1edbi nh\u01b0 d\u1ecbch v\u1ee5 h\u00e0nh ch\u00ednh c\u00f4ng, ch\u0103m s\u00f3c s\u1ee9c kh\u1ecfe, gi\u00e1o d\u1ee5c. \u1ee8ng d c\u0169ng \u0111\u1eb7t m\u1ee5c ti\u00eau m\u1edf r\u1ed9ng \u0111i\u1ec3m ch\u1ea5p nh\u1eadn thanh to\u00e1n l\u00ean t\u1edbi h\u00e0ng tri\u1ec7u \u0111i\u1ec3m. S\u1ef1 ph\u00e1t tri\u1ec3n n\u00e0y ph\u00f9 h\u1ee3p v\u1edbi ch\u00ednh s\u00e1ch c\u1ee7a Nh\u00e0 n\u01b0\u1edbc trong ti\u1ebfn tr\u00ecnh th\u00fac \u0111\u1ea9y vi\u1ec7c thanh to\u00e1n kh\u00f4ng d\u00f9ng ti\u1ec1n m\u1eb7t t\u1ea1i Vi\u1ec7t Nam. MoMo c\u0169ng s\u1ebd li\u00ean t\u1ee5c c\u1eadp nh\u1eadt c\u00f4ng ngh\u1ec7 m\u1edbi, \u0111\u1ea7u t\u01b0 ph\u00e1t tri\u1ec3n ngu\u1ed3n nh\u00e2n l\u1ef1c, cho m\u1ee5c ti\u00eau duy tr\u00ec v\u1ecb th\u1ebf t\u1ea1i Vi\u1ec7t Nam, l\u00e0 \u0111\u01a1n v\u1ecb d\u1eabn \u0111\u1ea7u trong l\u0129nh v\u1ef1c c\u00f4ng ngh\u1ec7 t\u00e0i ch\u00ednh.<\/p>\n

\nB\u1ea3o An<\/strong><\/p>\n<\/p><\/div>\n

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Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

[ad_1] \u0110i\u1ec3m giao d\u1ecbch ph\u1ee7 s\u00f3ng, th\u00f3i quen thanh to\u00e1n kh\u00f4ng ti\u1ec1n m\u1eb7t c\u1ee7a ng\u01b0\u1eddi d\u00e2n v\u00e0 n\u1ed7 l\u1ef1c t\u1ed1i \u01b0u h\u00f3a tr\u1ea3o nghi\u1ec7m \u0111\u00e3 t\u1ea1o v\u1ecb th\u1ebf cho \u1ee9ng d\u1ee5ng. 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