N\u1ec1n t\u1ea3ng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed Shopee ghi nh\u1eadn l\u01b0\u1ee3ng ng\u01b0\u1eddi s\u1eed d\u1ee5ng v\u00e0 t\u1ea3i \u1ee9ng d\u1ee5ng cao nh\u1ea5t t\u1ea1i 6 qu\u1ed1c gia \u0110\u00f4ng Nam \u00c1 m\u00e0 iPrice kh\u1ea3o s\u00e1t.
\nK\u1ebft qu\u1ea3 tr\u00ean xu\u1ea5t ph\u00e1t t\u1eeb nghi\u00ean c\u1ee9u do iPrice ph\u1ed1i h\u1ee3p AppAnnie th\u1ef1c hi\u1ec7n nh\u1eb1m \u0111\u00e1nh gi\u00e1 c\u00e1c th\u01b0\u01a1ng hi\u1ec7u th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed \u0111ang d\u1eabn \u0111\u1ea7u th\u1ecb tr\u01b0\u1eddng \u0110\u00f4ng Nam \u00c1. 6 th\u1ecb tr\u01b0\u1eddng iPrice kh\u1ea3o s\u00e1t bao g\u1ed3m Indonesia, Malaysia, Philippines, Th\u00e1i Lan, Vi\u1ec7t Nam v\u00e0 Singapore.
\nS\u1ed1 li\u1ec7u ph\u00e2n t\u00edch d\u1ef1a tr\u00ean l\u01b0\u1ee3ng ng\u01b0\u1eddi d\u00f9ng t\u01b0\u01a1ng t\u00e1c h\u00e0ng th\u00e1ng (MAU) c\u1ee7a m\u1ed7i \u1ee9ng d\u1ee5ng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed. Shopee, Lazada, Alibaba.com \u0111\u1ec1u c\u00f3 t\u00ean trong b\u1ea3ng s\u1ed1 li\u1ec7u n\u00e0y. Trong \u0111\u00f3 Shopee l\u00e0 m\u1ed9t trong nh\u1eefng th\u01b0\u01a1ng hi\u1ec7u c\u00f3 ch\u1ec9 s\u1ed1 t\u0103ng tr\u01b0\u1edfng n\u1ed5i b\u1eadt.
\nC\u1ee5 th\u1ec3 theo iPrice, n\u1ec1n t\u1ea3ng mua s\u1eafm tr\u00ean thi\u1ebft b\u1ecb di \u0111\u1ed9ng v\u00e0 m\u00e1y t\u00ednh Shopee s\u1edf h\u1eefu l\u01b0\u1ee3ng ng\u01b0\u1eddi s\u1eed d\u1ee5ng v\u00e0 t\u1ea3i \u1ee9ng d\u1ee5ng trung b\u00ecnh cao nh\u1ea5t t\u1ea1i 6 qu\u1ed1c gia \u0110\u00f4ng Nam \u00c1 trong kh\u1ea3o s\u00e1t. X\u1ebfp sau l\u1ea7n l\u01b0\u1ee3t l\u00e0 Lazada, Tokepedia v\u00e0 Bukalapak – hai \u1ee9ng d\u1ee5ng Indonesia.<\/p>\n
K\u1ebft qu\u1ea3 kh\u1ea3o s\u00e1t l\u01b0\u1ee3ng ng\u01b0\u1eddi s\u1eed d\u1ee5ng c\u00e1c n\u1ec1n t\u1ea3ng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed do iPrice th\u1ef1c hi\u1ec7n t\u1ea1i 6 qu\u1ed1c gia thu\u1ed9c \u0110\u00f4ng Nam \u00c1.<\/p>\n
Shopee c\u0169ng l\u00e0 s\u00e0n th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed duy nh\u1ea5t t\u0103ng tr\u01b0\u1edfng t\u1ed5ng s\u1ed1 l\u01b0\u1ee3t truy c\u1eadp t\u1eeb qu\u00fd IV\/2018 \u0111\u1ebfn qu\u00fd II\/2019. Ri\u00eang qu\u00fd v\u1eeba qua, MAU c\u1ee7a \u01117on v\u1ecb n\u00e0y t\u0103ng 8% so v\u1edbi qu\u00fd I. N\u1ec1n t\u1ea3ng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed Shopee ghi nh\u1eadn l\u01b0\u1ee3ng ng\u01b0\u1eddi s\u1eed d\u1ee5ng v\u00e0 t\u1ea3i \u1ee9ng d\u1ee5ng cao nh\u1ea5t t\u1ea1i 6 qu\u1ed1c gia \u0110\u00f4ng Nam \u00c1 m\u00e0 iPrice kh\u1ea3o s\u00e1t. K\u1ebft qu\u1ea3 tr\u00ean xu\u1ea5t ph\u00e1t t\u1eeb nghi\u00ean c\u1ee9u do iPrice ph\u1ed1i h\u1ee3p AppAnnie th\u1ef1c hi\u1ec7n nh\u1eb1m \u0111\u00e1nh gi\u00e1 c\u00e1c th\u01b0\u01a1ng hi\u1ec7u th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed […]<\/p>\n","protected":false},"author":2,"featured_media":6424,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-6423","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ban-tin-kinh-doanh"],"yoast_head":"\n
\nT\u1ea1i Vi\u1ec7t Nam, Shopee gia nh\u1eadp th\u1ecb tr\u01b0\u1eddng n\u0103m 2016 v\u00e0 \u0111\u00e3 c\u00f3 b\u01b0\u1edbc t\u0103ng tr\u01b0\u1edfng th\u1ea7n t\u1ed1c khi v\u01b0\u01a1n l\u00ean v\u1ecb tr\u00ed th\u1ee9 ba th\u1ecb tr\u01b0\u1eddng v\u00e0o \u0111\u1ea7u n\u0103m 2018 v\u00e0 hi\u1ec7n d\u1eabn \u0111\u1ea7u v\u1ec1 l\u01b0\u1ee3ng truy c\u1eadp.
\nTheo ph\u00e2n t\u00edch c\u1ee7a iPrice, th\u00e0nh c\u00f4ng c\u1ee7a Shopee \u0111\u1ebfn t\u1eeb chi\u1ebfn l\u01b0\u1ee3c “\u0111\u1ecba ph\u01b0\u01a1ng h\u00f3a”, t\u1ea1i m\u1ed7i th\u1ecb tr\u01b0\u1eddng, c\u00f4ng ty con c\u1ee7a t\u1eadp \u0111o\u00e0n SEA s\u1ebd c\u00f3 ph\u01b0\u01a1ng th\u1ee9c ho\u1ea1t \u0111\u1ed9ng ri\u00eang.
\n“Chi\u1ebfn l\u01b0\u1ee3c n\u00e0y hi\u1ec7u qu\u1ea3 khi Shopee v\u1eabn l\u00e0 m\u1ed9t trong nh\u1eefng t\u00ean tu\u1ed5i tr\u1ebb nh\u1ea5t trong l\u0129nh v\u1ef1c th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed v\u00e0 nhanh ch\u00f3ng v\u01b0\u01a1n l\u00ean k\u1ec3 t\u1eeb khi th\u00e0nh l\u1eadp n\u0103m 2015”, \u00f4ng Jacob Wolinsky – nh\u00e0 s\u00e1ng l\u1eadp ki\u00eam CEO ValueWalk n\u00f3i.
\nS\u1ed1 li\u1ec7u c\u0169ng cho th\u1ea5y c\u00e1c s\u00e0n th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed kh\u00e1c c\u0169ng t\u0103ng tr\u01b0\u1edfng t\u1ed1t nh\u01b0 Lazada, Tokopedia, Bukalapak, Bilib.com (Indonesia), Tiki, Sendo, FPT, thegioididong.com (Vi\u1ec7t Nam)…
\nC\u00e1c chuy\u00ean gia nh\u1eadn \u0111\u1ecbnh \u0110\u00f4ng Nam \u00c1 l\u00e0 th\u1ecb tr\u01b0\u1eddng c\u00f3 t\u1ed1c \u0111\u1ed9 t\u0103ng tr\u01b0\u1edfng nhanh nh\u1ea5t th\u1ebf gi\u1edbi trong l\u0129nh v\u1ef1c th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed. T\u1ea1i \u0111\u00e2y c\u00e1c n\u1ec1n t\u1ea3ng qu\u1ed1c t\u1ebf l\u1eabn n\u1ed9i \u0111\u1ecba c\u00f3 nhi\u1ec1u d\u01b0 \u0111\u1ecba ph\u00e1t tri\u1ec3n. C\u1ea1nh tranh kh\u1eafc nghi\u1ec7t gi\u1eefa c\u00e1c s\u00e0n th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed c\u0169ng s\u1ebd mang \u0111\u1ebfn nhi\u1ec1u c\u01a1 h\u1ed9i cho ng\u01b0\u1eddi d\u00f9ng.
\nMinh Anh
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\nSource link <\/a>
\n<\/p>\n","protected":false},"excerpt":{"rendered":"