Heineken lancia il nuovo spot #BetterTogether per la Champions League

Heineken lancia il nuovo spot #BetterTogether per la Champions League
Con la partenza della nuova stagione di Champions League, Heineken torna on air con lo spot #BetterTogether.

Ideato da Publicis Italy, il filmato vuole dimostrare come anche i migliori match sono più belli se si è in compagnia.
Guest star dello spot, pianificato da Red Star (sigla di Dentsu Aegis dedicata al cliente), è l’ex calciatore francese Thierry Henry.
La casa di produzione è Iconoclast Paris.

 
CREDITS
HEINEKENSr. Director Global Heineken Brand: Gianluca Di TondoGlobal Heineken Integrated Communication and Innovation Manager: Els DijkhuizenGlobal Heineken Communication Manager: Ita BasseyDigital Manager Global Heineken Brand: Obabiyi FagadeSponsorship Manager Global Heineken: Ben Blanco
ATL
PUBLICIS ITALYGlobal Chief Creative Officer Publicis WW: Bruno Bertelli
Chief Creative Officer Publicis Italy: Cristiana BoccassiniGlobal Executive Creative Director: Luissandro Del GobboExecutive Creative Director: Luca CinquepalmiExecutive Creative Director: Marco Venturelli
Art Director: Giulia di FilippoCopywriter: Sara RossetHead of Strategy: Bela ZiemannInternational Strategic Planner: J ames MooreSenior Strategist: S tuart Williams
Data Strategist: I lko PetkovHead TV Production: Mariella MaioranoTV Producer: Michela FiaschiWorldwide Account Director: David PagnoniInternational Client Service Director: Eleni CharakleiaInternational Client Service Director: Patricia SynephiasDigital Account Director: Alexandra StoicaAccount Supervisor: Barbara Ruscio LeviAccount Supervisor: Codruta ArboreAccount Executive: Lischa Steiper
PRODUCTION
Production Company: Iconoclast ParisDirector: MegaforceDOP: Matias BoucardExecutive Producer: Charlotte MarmionLine Producer: Lucile BaruchelProduction Designer: Arno RothCostume Designer: Elise Bouquet and Reem KuzayliPost Producer: John MeunierEditors: Nicolas LarrouquerePost Production Company: MPCExecutive Producer: Dafydd UpsdellSound Engineer: Raj Sehgal (Grand Central Recording Studio London)
DIGITAL
PUBLICIS ITALYGlobal Chief Creative Officer Publicis WW: Bruno BertelliChief Creative Officer Publicis Italy: Cristiana BoccassiniGlobal Executive Creative Director: Luissandro Del GobboExecutive Creative Director: Luca CinquepalmiExecutive Creative Director: Marco VenturelliAssociate Creative Director: Gustavo LacerdaDigital Creative Director: Sandra BoldAssociate Creative Director: Arthur AmorimAssociate Creative Director: Dan ArangoJunior Art Director: Alex EftimieJunior Copywriter: Anton KuerschnerHead of Strategy: Bela ZiemannInternational Strategic Planner: James MooreSenior Strategist: Stuart WilliamsData Strategist: Ilko PetkovHead TV Production: Mariella MaioranoDigital Video Producer: Sanam BartolettiWorldwide Account Director: David PagnoniInternational Client Service Director: Eleni CharakleiaInternational Client Service Director: Patricia SynephiasDigital Account Director: Alexandra StoicaAccount Supervisor: Codruta ArboreAccount Executive: Lischa Steiper
DIGITAL PRODUCTION
Digital Production Company: Iconoclast Studio ParisDirector: Jason Yan FrancisDOP: Mélodie PreelExecutive Producer: Manon LeurentLine Producer: Rémi FarkasPost producer: John MeunierEditor: Philippe RochPost Production Company: MPCExecutive producer – Dafydd UpsdellPost Production producer – Christopher Preston BarnesVFX supervisor- Fraser ClelandColourist – Peter Oppersdorf
 

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