ONLINE MARKETING TRENDS
Office-Themed Burger Menus
Toronto’s Good Fortune Burger renamed menu items after common office supplies to help people expense food to work. The #RECEATS menu shares items like the Basic Steel Stapler (the Fortune Burger) and Wired Earphones with Mic (the Emerald Veggie Burger.) The menu also disguises items like keyboard peripherals and other office essentials as burgers and sides. On Instagram, the restaurant shared a step-by-step process on how to expense the “office supplies” they order. As the Toronto restaurant announced, “We’re relabeling our menu items as office supplies so you can expense food to work.” The items on the #RECEATS menu are only available for a limited time until they switch back to their regular names. The renamed menu was created to be purely fun and entertaining.
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