ONLINE MARKETING TRENDS
Recycled Coffee Pod Bicycles : RE:CYCLE by Vélosophy
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The design of the bicycle helps to show consumers just what’s possible when they recycle. To do so, coffee lovers are urged to drop off their used capsules at a designated collection point or a Nespresso Boutique.
A limited number of the RE:CYCLE by Vélosophy bikes will be available on Vélosophy’s site, priced starting at €,1290—and for every bike sold, a bike will be donated to a child in Ghana.
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