ONLINE MARKETING TRENDS
Refined Premixed Canned Cocktails
These Luxardo canned cocktails have been unveiled by the Italian liqueur brand as a lineup of refreshments for consumers seeking out a high-quality option to enjoy this summer. The cocktails come in three options including Aperitivo Spritz, Bianco Spritz and the Sour Cherry Gin & Tonic, which each feature a 10% ABV. The drinks come in four-packs and are being launched at an array of retailers across the US.Export Director for Luxardo Matteo Luxardo spoke on the new Luxardo canned cocktails saying, “For 200 years, Luxardo’s legacy has prioritized consumers. Our family recipe has been sipped by kings, sold on the Titanic and has created an elevated experience for cocktail lovers into the 21st century. The canned cocktail market has been rapidly growing in the last year and it only made sense for Luxardo to introduce its classic recipes in the format that supports the modern consumers’ needs for any on-the-go occasion.”
Source link