ONLINE MARKETING TRENDS
Adult-Branded Hand Sanitizers : Pornhub Hand Sanitizer
The Pornhub Hand Sanitizer is just another attempt by the company to remain relevant during the COVID-19 pandemic and it is working. The adult entertainment website has been quite vocal about the outbreak, with numerous marketing initiatives that are designed to bring a smile to someone’s face. Firstly, the company made its premium content available to consumers in Italy during the early months of the outbreak. Secondly, it launched the Scrubhub platform where videos of people washing their hands non-stop were published. Now, the brand debuts its Pornhub Hand Sanitizer. The hygiene product is boldly branded so that consumers make the association. Individuals are able to purchase the offering in a pack of three two-ounce bottles for $15 USD or a pack of three four-ounce bottles for $18 USD.Image Credit: Pornhub Apparel
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