ONLINE MARKETING TRENDS
Asian Fusion Cuisine Noodles
The Pot Noodle Fusions range is a newly launched lineup of instant noodles that focus on providing consumers with an easy way to access some unexpected Asian fusion cuisine flavors. The product range consists of three flavors including Chili Chicken, Katsu Curry and Thai Green Curry, which are all being launched in the UK at a price point of £1.39 each. This low price point will allow shoppers to enjoy a premium flavor experience at anytime without the need to pick up takeaway meals.The Pot Noodle Fusions range is validated vegan by the European Vegetarian Union, which positions the products well as part of the Unilever Future Foods ambition as it continues to provide consumers with more plant-based food options.