ONLINE MARKETING TRENDS

Charity Calendar: international marketing company Amillidius launches a charity project

The founders of the Amillidius international marketing company, Bogdan Terzi, and Elvira Gavrilova, annually, on New Year’s Eve, release the Charity Calendar. The project is aimed at helping children from orphanages on the eve of the New Year holidays.

Charity Calendar is an annual charity project, the proceeds of which go to charity, namely to buy gifts for children on St. Nicholas Day or Christmas.

All participants of the Charity Calendar project are famous Ukrainians who are not indifferent to the fate of children who are less fortunate than others. No wonder the Charity Calendar is released on the eve of the winter holidays. On New Year’s Day, every child and adult, regardless of age, gender, and social status, believes in a miracle. Once a year, successful men, women, and children gather for a thematic photoshoot. Twelve months, twelve bright images dedicated to the same topic. When Charity Calendar is ready, the organizers create a landing page where everyone can buy a bright calendar, thereby helping children.

“The Charity Calendar project aims to remind people that doing good is easy. Especially when it comes to children’s lives,” says Elvira Gavrilova.

“New Year is a time of miracles. Even adults feel this magic and rejoice like children. That’s why it is very important that children who are not lucky enough to live in loving families feel all the magic of this holiday and believe in a miracle,” explains Bogdan Terzi.