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Cherry Blossom-Inspired Drinks

Cherry Blossom-Inspired Drinks

ONLINE MARKETING TRENDS

Cherry Blossom-Inspired Drinks

Starbucks Japan is celebrating Sakura season with a limited-edition drink that was inspired by the beauty of the cherry blossoms. Every year, the natural marvel of Japan’s cherry blossom season draws thousands of visitors, and brands always capitalize on the event in unique ways. Starbucks aims to leverage the excitement with a pink-hued drink. Aptly named ‘Sakura’ this drink arrives with an ingredient list that includes creamy vanilla and strawberry chunks. To make matters even more exciting, those purchasing the drink can celebrate with a photo-ready moment, as the chilled beverage arrives in its own uniquely designed cup. The cup boasts pink flowers with added yellow tones throughout, as well as a bright pink domed lid.Image Credit: Starbucks Japan


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