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Co-Branded QSR Influencer Merch

Co-Branded QSR Influencer Merch

ONLINE MARKETING TRENDS

Co-Branded QSR Influencer Merch

Recently, popular quick-serve restaurant Dunkin’ teamed up with influencer and TikTok star Charli D’Amelio to launch a new merch collection. The new capsule follows the pair’s previous beverage collaboration dubbed ‘The Charli’ made from the social media megastar’s go-to Dunkin’ Cold Brew order. “Our fans can’t get enough of the genuine love between Charli and Dunkin’, so creating the Charli x Dunkin’ merch collection felt like the perfect next step in our relationship. This collection is our way of sprinkling more Charli and Dunkin’ love onto our fans,” said Kemma Kefalas, Brand Engagement Manager at Dunkin’. “We worked hand in hand with Charli to bring her signature look into each accessory so our fans can sip their Charli Cold Foam in style this spring.”The Dunkin’ x Charli D’Amelio merch collection includes the Dunkin’ Onesie, the Charli x Dunkin’ Sparkle Tumbler, the Charli x Dunkin’ Puffer iPhone Case, the Charli x Dunkin’ Oversized Scrunchie Set, the Charli x Dunkin’ Shoelaces, the Charli x Dunkin’ Pom Pom Keychain, and the Limited-Edition Charli x Dunkin’ Cold Brew Tap.Image Credit: Dunkin’


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