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Customizable Candy Products

Customizable Candy Products

ONLINE MARKETING TRENDS

Customizable Candy Products

The Bazooka Juicy Drop Re-Mix chewy candies are a new version of the brand’s namesake original product that will provide consumers with a sweet and sour flavor experience to enjoy in a more convenient manner. The candies consist of chewy bites that are sweet or sour and come in a dual-compartment dispenser to let consumers customize the kind of flavor they want to enjoy. The candies come in three flavor options including Blue Rebel, Knockout Punch and Wild Cherry Berry.The Bazooka Juicy Drop Re-Mix chewy candies will be launching next year at a suggested retail price point of $1.79 to $2.19. The candies will be supported by a national advertising campaign to promote the new product in January 2022.


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