ONLINE MARKETING TRENDS
Double-Distilled Strawberry Lime Gins : Premium Gin
The Kopparberg Premium Gin Has a Fresh, Zesty Flavor Profile
The gin is double-distilled over a two week period and is infused with strawberry and lime flavor; this is the same as the brand’s popular cider. The gin is made with lemon zest, juniper and coriander botanicals for a crisp finish that is in line with libation connoisseur demands.
The process behind the gin was described by Heading of Marketing Rob Salvesen who said, “Not many know that we brew and distill many other drinks in our brewery in Sweden and with over 10 years’ experience in distilling gin, as well as our success as flavor leaders here in the UK and around the world, it was an obvious decision for us to introduce Kopparberg Premium Gin in one of our most iconic flavors. This focus on flavor, combined with our premium fruit refreshment positioning is what we feel will set us apart from other pink gins on the market.”