ONLINE MARKETING TRENDS
Fashion Designer Wine Bottle Collaborations
To commemorate Ecco Domani’s 25th anniversary, the Italian wine brand joined forces with fashion designer Jeremy Scott to reimage a limited-edition label that pays tribute to the milestone. The new label draws inspiration from the wine’s bold and contemporary style. “There is a natural affinity between Ecco Domani and my own fashion label as both first rose to prominence in the ‘90s,” said Jeremy Scott. “Playing with the bold shapes, abstract graphics, and neon colors that influenced ‘90s pop culture is a cheeky nod to Ecco Domani’s 25th anniversary. With this original label design, I wanted to bring forth that nostalgia in a truly modern way as a reminder that standing out is always in style.”The exclusive label by Jeremy Scott for Ecco Domani is available for a limited time nationwide for $11.99.Image Credit: Ecco Domani
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