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Kopparberg Premium Gin & Lemonade

Kopparberg Premium Gin & Lemonade

ONLINE MARKETING TRENDS

Kopparberg Premium Gin & Lemonade

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The Kopparberg Premium Gin & Lemonade is Summertime-Ready

The Kopparberg Premium Gin & Lemonade canned cocktail is the latest offering from the Sweden-based spirit brand that comes just a month after the announcement of its Premium Gin. Made with the aforementioned Premium Gin, the ready-to-drink cocktail is made with a blend of premium ingredients and contains just 125 calories per serving. The cocktail has a 5% ABV and is targeted at consumers heading to outdoor occasions this summer who are looking for a lighter option to consume in favor of traditional wine and spirits.

The canned cocktail was explained further by Head of Marketing Rob Salvesen who said, “We wanted to continue the momentum and excitement surrounding the launch of Kopparberg Premium Gin and launch RTDs into the UK market ahead of summer. The perfect serve of Kopparberg Premium Gin & Lemonade was designed to enhance the natural flavors of the gin and offer a taste profile sweet enough for a long, hot summer.”

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