ONLINE MARKETING TRENDS
Mona Lisa in Real Life
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Perrier’s Ad Depicts the Mona Lisa in Real Life, Quite Literally
In collaboration with marketing agency Rosapark, the beverage company launches ‘The Extraordinaire Mona Lisa.’ The video shows the iconic persona “kissing a girl, dancing in public, and drinking […] Perrier water.” The video is quite vibrant and dynamic. For inspiration, the creators tap into the aesthetics and energy of Gen Z, signaling that the target demographic for this art-driven and ultra-playful campaign is a younger audience.
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