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Postpartum Care Brands

Postpartum Care Brands

ONLINE MARKETING TRENDS

Postpartum Care Brands

While there are plenty of brands that provide solutions specifically for pregnancies and babies, Bare Mum sets itself apart by focusing on postpartum care solutions for women. According to the brand, “Information is scarce, products are rudimentary and millennial pink is washed across brands that haven’t addressed the most basic needs of new mothers.”Some of the simple yet effective care products that come from the brand include protective herbal-infused postpartum pads with organic cotton, supportive briefs and a sitz bath to soothe sore tissues post-birth.With the aid of the Soul Studio agency, the brand set out to demystify and destigmatize with a range of beautifully branded products to help mothers during a time of transition that can be challenging physically, mentally and emotionally.Image Credit: Tash Whitty, Morning Swim Studio


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