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Subscription-Only Restaurants

Subscription-Only Restaurants

ONLINE MARKETING TRENDS

Subscription-Only Restaurants

Many dining establishments and bars have been struggling with the government-imposed COVID-19 restrictions and while some have closed, others are banking on new models of operation—like ghost kitchens or subscription-only restaurant models. Omar’s La Boite, located on the Lower East Side of Manhattan is one such establishment. Defined as a “speak-easy style supper club,” the brand has adopted a very well-planned subscription model that is geared toward enticing the Millennial generation or consumers who crave exclusivity, luxury, and a little bit of fun. Prices start at $1,500 USD annually and can be purchased online. With one, a guest can receive access to cocktail parties, special multi-course dinner menus, as well as live music from a variety of talents like cabaret singers, DJs, and even dancers.Image Credit: Cristina Macaya


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