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At-Home Entertaining Partnerships

At-Home Entertaining Partnerships

ONLINE MARKETING TRENDS

At-Home Entertaining Partnerships

Premium streaming service HBO Max and luxury wines and spirits brand Moët Hennessy are partnering to suggest ways how entertaining experiences at home can be elevated with unique pairings. The partnership focuses on matching Max Original series with Moët Hennessy brands so that people can enjoy their favorite shows with an immersive experience for the senses.The HBO MAX x Moët Hennessy partnership helps to inspire not just cocktail and food pairing ideas but also décor and music to enhance the enjoyment of Max Original shows and their themes. For example, an In the Heights-inspired party can be created with empanadas and Moët sangria. In the fall, the collab will see the partners match The Hype to the newly launched Glenmorangie X, a reinvented single malt whisky that was intentionally created for mixing.


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