Energy-Sharing Campaigns : powered by kind

The ‘Powered by KIND’ Experiences Explore Energy and Kindness

This summer, healthy snack bar brand KIND is launching Powered by KIND experiences across the UK to explore the way people can use their energy for good. Recently, the first of these experiences kicked off at the Virgin Hackney Festival of Fitness and will be continuing throughout the summer to show how even the simplest, most selfless act can be used to help others.

At these Powered by KIND events, people will have the chance to dance or exercise on a kinetic floor. Whether they choose to groove to a DJ set or sweat it out during a Food & Lycra workout class, people will feel good about using their own energy to support others—as the energy will be used to power charge points for public use and share motivational messages on screens for runners at Virgin events.