Mastercard Delivers a League of Legends Experience to Players
The League of Legends experience gave fans the opportunity to meet and take pictures with professional LoL players and teams. Participants could play Riot’s 1v1 “Snowdown Showdown” mode and “learn basic and advanced tips for streaming” through the Twitch Creator Camp. Another aspect of the pop-up included an augmented reality experience through which fans could reproduce themselves as an LoL champion.
Alongside the pop-up, Mastercard introduced other engaging opportunities for cardholders, solidifying the company’s presence in the booming environment of eSports.